Hull City vice-chairman explains motives for name change in open letter to fans   Leave a comment

For what it’s worth, give Hull City’s owners credit for being stand-up guys on this one….unlike the genius over at Cardiff City, these cats have at least presented honest, forthright reasons for their proposed changes and they should be given the opportunity to see them through.


Hull City vice-chairman Ehab Allam took the next step in his club’s quest to change their name to “Hull Tigers” on Wednesday when he wrote an open letter to the Hull Daily Mailexplaining the motives for the rebrand.

Noting the $40 million his family spent to save the club from relegation and the $83 million spent to get the club into the Premier League, Allam claims that “[f]or the club to become sustainable we need further investment in the form of increased sponsorships and partnerships.”

The majority of such deals, Allam notes, are from emerging markets such as North America, Asia and the Far East, locations that he believes have “a natural affinity to the Tigers.” Citing a need to stand out from the other five Premier League clubs with “City” in their name, Allam says Hull needs to do something to stand out from their competitors.

Admittedly “sound business…

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Posted March 5, 2014 by Matthew in Uncategorized

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